b.creative facilitates the convergence of various artistic and creative competences, technical, scientific and entrepreneurial skills in order to generate social and economic innovation. The event aims to influence policy makers and involve citizens to ensure that creative ideas permeate societal development.
b.creative addresses several issues:
- The power of creativity in shaping tomorrow’s social and economic innovation
- The role of policies in enabling creative entrepreneurs to create wealth
- The contribution of creative entrepreneurs to urban living and social cohesion
- How to reconcile wealth creation with sustainability
- The promotion of intercultural exchanges and cross-disciplinary activities
b.creative is built on a community with more than 1200 creative networks and associations throughout the world.
international
b.creative values cultural diversity by inviting creative professionals from a variety of cultures and nationalities to share their practical experiences.
interactive
b.creative is conceived to facilitate maximum interactivity among participants. The event’s format proposes a wide range of activities from panels and debates to workshops, network fairs and speed networking sessions. It is all about participants having fun and feeling engaged. Panel discussions are moderated.
transdisciplinary
b.creative associates participants from a wide spectrum of creative professions (artists, designers, architects, cultural managers, representatives of creative hubs and fablabs) with cultural policy makers, scientists, engineers, investors and academics. Transdisciplinarity is essential in designing approaches that best support creative entrepreneurship.
fun
b.creative calls on artistic intervention to create and stimulate a friendly and relaxed atmosphere conducive to sharing.
The team
b.creative is organised by KEA – a research centre, based in Brussels and Shenzhen, specialised in advising territories and organisations on culture and creative industries’ policies since 1999. KEA has solid experience in working with policy makers throughout the world on creative economy. Publications are available on www.keanet.eu.
KEA is involved as initiator or scientific coordinator in various high profile international projects related to transdisciplinary collaborations between art, science, technology and business. For instance:
- Creative Tracks (Creative Europe)
- SPARKS – Rethinking Innovation Together (Horizon 2020)
- Culture for cities and regions (Creative Europe)
- Creative SpIN (URBACT)
KEA has an unparalleled network of industry contacts. In 2012, KEA established an office in Shenzhen (China). www.keanet.cn
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